What A “Domain Name” Means For Your Business

By: Kayla McDonald

 At first glance, many houses may look identical on the same street. Someone new to that neighborhood  probably would mistake one home from the next. Similarly it’s just as easy for business owners to confuse the meaning of a domain and website – however they are quite different. While both are equally important in building your online reputation, knowing what a “domain name” is can go a long way in controlling your web presence  – especially if you want to sell things on the website!  A domain name and website have a close relationship because they work together to display information on the internet. Here’s what you need to know…


A domain name (web address) is the combination of letters, numbers or symbols that you type into an address bar to view a website. Once you press enter or select the domain, the website appears. This is what people usually see after the page loads. For instance, think of a domain name like your home address and the website as the physical building. An address is how someone finds your home, but the style, size and layout of your home might vary from other houses nearby. The domain tells online shoppers where to find your information on the web!

  • Are people searching for your idea, product or service online?

  • Have you developed a website?

  • Do you own a domain name?

Consumers are searching the internet to make buying decisions — from what to eat for dinner to which school is best for their kids. If you operate a business, you need a domain name and website.

Nowadays there are free and paid ways to build websites. Regardless of which option you choose, you cannot have a website without a domain name.  I recommend buying a custom domain name to establish your brand, protect your intellectual property and make a name for yourself on the web. So don’t delay, I’ve partnered with one of the world’s largest web hosting companies to help you find or manage domain names for your website! * Schedule  A Discovery Call to Get Started!

how to start a business

10 Marketing Ideas For StartUp Businesses

 Starting a business is an exciting way to launch a new career. Entrepreneurship presents us with unlimited opportunities to share our passion with like-minded communities. That’s why branding is so important because it reminds people Who you are, What you do and Why it matters.


 Before moving forward in the brand development process, make sure you’ve selected the business name, colors, fonts, company logo, slogan, mission statement and targeted audience for your idea, product or service. Canva is a great software if you’re interested in creating them yourself. These items build a strong foundation for your promotional efforts. The next step in building your brand is Promotion.


A variety of marketing materials can be used to promote your brand. Keeping your business memorable in the minds of consumers requires consistency. No matter what business name, colors, fonts, company logo, slogan, mission statement or targeted audience you choose, all the company’s marketing materials should match. For example: Amazon.com is a good example of brand consistency! They started out as an online bookstore and continue to add new products & services while keeping brand elements the same. Amazon includes company logos and colors for each product line on packaging, websites, mobile apps, company uniforms and more!


 Here’s a list of 10 ways to promote your brand. 


  1. Contact Number  – A contact phone number used exclusively for business is a great way for potential customers to reach you.

  2. Professional Voicemail – Having a professional business message recorded on your phone helps build credibility with customers.

  3. Business E-mail address –  A standard email address is acceptable but having an email address that matches your business name is a bonus!

  4. Marketing Plan – Businesses that plan methods of promotion overtime, have the advantage of effectively measuring their results which can save them time and money (Return on Investments).

  5. Domain Name & Company Website – Buying a domain name (web address) gives online shoppers a description to find your information online! While your website is a visual display of your business on the internet and often required to qualify for grants & business loans.

  6. Promotional Materials – Often displayed as printed or physical products to market your brand. Examples: Custom apparel, office supplies and company vehicles!

  7. Social Media Accounts – Allow you to build relationships, advertise and publish information across various online media channels. Examples: Blogs, video conferences, niche websites, business directory listings etc.

  8. Public Relations – Creating the opportunity to reach a broader audience by sharing your business with press releases, news articles, magazines and more!

  9. Special Events – Inviting groups of people to visit your booth, participate in sponsorships or attend events is a great way to promote your business.

  10.  Paid Advertising – Whether it’s printed, digital, TV commercial or a radio ad, this form of marketing is one of the fastest  ways to reach your targeted audience.

 Every organization has a brand identity that consumers use to make buying decisions. Business owners who develop their brand attract new business, gain supporters and satisfy repeat customers.

For more information on how we can help your business, Schedule a 123 Info Session 


Before you quit Social Media as a Business Owner

As a Business owner you’ve probably wondered if your social media efforts are worthwhile. Honestly there’s no reason to feel any guilt for questioning this. Especially during times of high inflation when, for most of us, Money is tight and Time is scarce. 

That’s why one of the main reasons I believe digital marketing can be the best thing for your business is how easy and affordable it is to measure results! To get started, I suggest analyzing data and customer engagement. Nowadays most social media networks allow you to view necessary page data absolutely FREE for things like what content you posted, number of views, comments, direct messages etc. 

Once you’ve gathered some data, compare it to the business goals. Mhmm… you know I advocate for Goal setting because it’s critical in measuring results! 

To speed up your decision-making process, I put together a short list of questions to ask Before You Quit Social Media:

  • “How did you hear about us?” This is a valuable question to ask new leads

  • Who are my posts reaching? 

  • Do the users being reached match our ideal customer profile?

  • Which online activities had the best response?

  • Have our social interactions lead followers to ask questions, share contact information or schedule meetings? 

  • Are we getting positive feedback or client reviews?

I hope this information was helpful. Feel free to leave a comment and let me know if you’ve ever felt this way about social media marketing for your business? Where did these questions lead you? Keep in mind, this is just a short list of data points to consider when you need answers fast! However, if you wanna know how to apply this in your business … send me a message or visit my website to book a Free discovery call.  

Social Media for Dummies

Warehouse Waste Management Plan and Tips with Skip Bin Hire Perth

By providing quality waste management products and services for over 13 years, like skip bin hire Perth, Coastal Waste is driven to eliminate the amount of waste that is taken to landfills by recycling and beneficial reuse of the waste we collect. Coastal Waste are committed to offering some of the cheapest skip bin hire rates in Perth for your business, such as warehouse waste management. Along with the easy and accessible online Book-a-Bin system saving you time, our skip bin hire Perth pricing structure saves you money!

waste management tips

Garage Door Maintenance Tips

Get your reliable garage door company in Perth. With All Time Garage Doors, you can get an emergency garage door repair. They get to work straight away on any type of garage door service, with on time and fast work to save your garage door in Perth. Equipped with high-quality service for over a decade and a wide range of garage door spare parts, the experienced team is ready to deliver quick and friendly service. 

emergency garage door repairs

Renovation Waste Disposal Tips with Skip Bin Hire

Get your local affordable skip bin company in Perth that will deliver it on time and budget-friendly. If you live in Perth and you want to hire a skip bin to help you with all your rubbish removal, we are ready to help. 1300 Skips Bin Hire is the professional that provides you with the complete package when it comes to hiring skip bins.

hiring a skip bins

Ceiling Crack Repair Tips

All Ceiling Repairs is Perth’s leader in the design, supplier, installation and repair of residential and commercial ceilings, along with wall and suspension system solutions. Our ceilings look great, but they are also designed to last. Using the very best materials and applying decades of industry knowledge and experience, you are in great hands when you trust us to be your ceiling contractor.

ceiling repairs perth

Enjoy Your Time Having Your Baby With These Helpful Tips

Every pregnant woman has fears and questions about her pregnancy. They’ll undoubtedly be concerned about the health and safety of their unborn child as well. You will be able to keep both you and your kid healthy if you follow the advice in this article.

Keeping away from duties that are potentially damaging to the infant

Make careful to stay away from home duties that might harm your unborn child. Pregnant women should avoid using strong cleaning agents like bleach, climbing ladders, and especially cleaning a cat’s litter box. Pay attention to your surroundings and seek assistance if you suspect a risky action.

Exercises that are safe to do

Including safe workout activities in your everyday routine is a good idea. Exercise is essential for pregnant women to feel better, sleep better, and maintain a healthy weight. Consider doing yoga, swimming, or walking as a form of exercise. Before beginning any form of workout programme, see your doctor to ensure that it is appropriate for your circumstances.

Make sure your due date is correct

Start recording your menstrual cycles if you’re trying to get pregnant but haven’t yet. This will tell you when you are ovulating and when you find out you are pregnant, it will also tell you when you conceived. This will assist you in keeping track of your due date.

Discuss pregnancy and discover how to have a pleasant pregnancy

For some practical guidance, turn to your friends and relatives. Pregnancy is one of those topics about which everyone is eager to provide their opinion. You should take everything with a grain of salt, but there are some nuggets in there that can help you have a happier pregnancy.

You’ll need pregnancy clothing that is both comfy and stylish

When your stomach finally starts to expand when you’re pregnant, go out and get some comfy maternity clothes. You’re going to be pregnant for the next few months, so make yourself at home. This also ensures that you won’t have to continue buying new garments as your body grows.

Relaxing music has a number of advantages

Before going to bed, listen to calm music and take a nice shower. The longer you go without sleep, the more difficult it becomes. By placing your body and mind in a relaxed condition before going to bed, you can avoid using sleep aids and other medicines. This may be accomplished with a hot shower and relaxing music.

Get to know some birth tales

Read about other people’s births. This will allow you to see what it’s actually like and provide you with some useful insider information. People may write about what not to do, and you might benefit from their mistakes by learning from them. You could also discover some excellent activities you hadn’t considered.

Keep an eye on your caffeine intake

Caffeine should be avoided or consumed in moderation during pregnancy. In the morning, you can still have one cup of coffee, but no more. If you can, consume decaffeinated or half-caffeinated coffee. Any caffeine you consume will be absorbed by your baby and may have severe consequences.

Prenatal vitamins are really important

Make certain you get an excellent prenatal vitamin. Your doctor would most likely prescribe the finest one for you, but they are also available over the counter. Make sure it contains at least 0.4 mg of folic acid. While you’re pregnant, you might want to hunt for another source of iron to supplement your diet.


Many expectant mothers are unsure about how to best care for themselves throughout pregnancy. As society obtains more understanding about the issue, what’s best practice tends to alter. If you use the sound advice in this article, you will have made a significant contribution to your health, the health of your baby, and the happiness of your pregnancy.

Click Here To Read The Full Report

3 Ways to Write Converting Copy in Seconds

How to use Conversion.AI along with your regular marketing and advertising requirements. 
Inside this ZOOM call using our Mastermind group, I discuss 3 quick tips on using Conversion.AI with your regular marketing and advertising needs.
This is only one of the easiest ways to instantly improve your copy on site articles, Facebook advertisements, and mails.  Simply paste your articles and rewrite it to make it even more interesting, creative, and engaging.
Tip 2: This is about producing Marketing Angles.  This can be a creative way to Brainstorm different angles to add vibrancy to your marketing.  I use it to springboard from thoughts to bullet points in my ad copy.
Hint 3: And possibly the most talked-about template is the Sentence Expander.  This is where you are able to take one sentence or a few words and enlarge it into a longer, creative, interesting, and engaging sentence.
However, you decide to utilize these templates.  I guarantee this will make you a better copywriter and place more cash in your pocket with a lot less work.

write converting copy in seconds

Dating Tips – How to spot the wrong man for you?

I wish I’d known these rules when I started dating 25 years ago!
It would have saved me so many tears and heart breaks from dating wrong guys! And I would have saved so much time healing from break ups and heart pains that I could have invested in much more interesting things then crying for a not matching guy!

The 6 warning signs exist to help you keep wrong men far from you. Each time a man passes the selection of a “filter”, he gets closer to you and from entering your life, heart, body, and soul. When he succeeds in passing a filter, he is then facing the next filter, which let him get closer and so on. If he passes the last filter, he has the right to really enter your life, and body!!!

In this dating book, I will explain to you how to keep the wrong men from entering your life – an essential knowledge to achieve the desired outcome of finding the man of your dreams while dating men.

These 6 vital dating advises will only serve you well, however, after you have first connected with your true self, when you know who you really are and what you really want. That is, after having let go of your childhood’s conditioned programming and of negative influence. This is the very process I will lead you through in detail in my coming second Practical Guide “In Love” to be published in the coming months.

But in the meantime, know that you should be doing all you can to know yourself better, to identify your inner desires and dreams, to let go of your past and to redefine the man of your dreams, and all this from a freed adult and mature point of view! Sound too much to ask?!

Don’t worry, it really is far simpler that it sounds and you may even enjoy the process. Many of my clients do and leave feeling truly liberated and full of new vitality and enthusiasm for what lies ahead.

In the meantime, the following content will definitely already change a lot about the way you approach dating, men and love and will for sure keep the wrong men away from you which is a great start. The next step will be to be able to recognize the right one


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